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    <loc>https://www.upcrowd.social/the-team</loc>
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    <lastmod>2025-07-29</lastmod>
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      <image:title>The Social Media Team - Jess Freeman</image:title>
      <image:caption>Lead Web Designer Jess Freeman, the creative force behind Jess Creatives. She is passionate about transforming organizations into unique and vibrant online entities. We take what your church is doing and make it accessible on the internet to help reach people with the gospel. We are here to create a strategy for your church through digital marketing.</image:caption>
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      <image:title>The Social Media Team - Aaron Freeman</image:title>
      <image:caption>Live Production Advisor The Technical Director at North Point Community Church in Alpharetta, GA. With 10+ years of experience in church production, he is skilled at helping churches fine-tune their production needs.</image:caption>
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      <image:title>The Social Media Team - Dr. Adina Scruggs</image:title>
      <image:caption>Church Marketing Advisor Dr. Adina Scruggs holds a Doctorate in Business Administration (D.B.A.) in Marketing, an MBA in Marketing and a bachelor’s degree in Business Administration.   Her dissertation (2009) was entitled “The Impact of Church Culture and Reputation on Measurements of Organizational Performance.”   Dr. Scruggs is a professor of business at Bryan College in Dayton, Tennessee.  Before her teaching career, she served as a church administrator for over 10 years. She is passionate about helping churches and nonprofits find and articulate their strategy in measurable ways.</image:caption>
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      <image:title>The Social Media Team - Tim Magill</image:title>
      <image:caption>Worship and Communication Advisor The Worship Pastor at Millington First Baptist Church in Millington, Tennessee, Tim is invaluable to the Upcrowd team and family. He’s taken his church through step by step with the Upcrowd approach and watched as their online presence thrives. Tim is a pivotal part of the Upcrowd family and loves to share Jesus in his everyday life.</image:caption>
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      <image:title>The Social Media Team - Art Wellborn</image:title>
      <image:caption>Worship and Communication Advisor The Worship Pastor at First Woodway in Woodway, Texas. Art is an asset to the local church through worship leading and communication. Art understands how important it is to create an online and social media following to tell others about Jesus.</image:caption>
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      <image:title>The Social Media Team - Jacob Garland</image:title>
      <image:caption>Business Advisor A collaborative and pragmatic leader that empowers smart people to build great products. Jake has broad experience across all facets of software development and is currently the CTO at Pointivo.</image:caption>
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      <image:title>The Social Media Team - Grace Lawson</image:title>
      <image:caption>Marketing Manager Grace Lawson brings a fresh and dynamic perspective to the Upcrowd team as our Marketing Manager. A proud graduate of the University of Tennessee with a degree in Business Marketing, Grace is passionate about helping businesses grow with intentional digital strategy. Her approach to marketing is rooted in both modern-day insight and relational depth. Grace believes social media should do more than just promote — it should connect, tell a story, and point people to something greater. That’s why she’s committed to building brands with purpose and influence, always keeping the end goal in mind: to reflect Christ in every post and interaction. We’re excited to have her on our team — and even more excited for the impact she’ll have on the clients she serves. Grace is ready to help you build a strategy that works, grows, and glorifies. Let’s create your Upcrowd!</image:caption>
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      <image:title>The Social Media Team</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5eb04cc3b7949a315a3ed007/d6d295e0-80b0-4c1f-bd54-04f682757366/2.jpg</image:loc>
      <image:title>The Social Media Team - Rebeckah Sullins</image:title>
      <image:caption>Social Media Manager Rebeckah Sullins brings a unique blend of creativity, strategy, and technical expertise to the Upcrowd team. With a degree in Computer Science from Berry College and currently pursuing her MBA in Marketing at Bryan College, Beckah bridges the gap between data-driven decision-making and compelling digital storytelling. Her passion for authentic engagement and community-building sets her apart, and her heart for ministry fuels every piece of content she creates. Beckah believes social media should do more than just make noise, it should make a difference. With a strong background in tech, design, and strategy, she brings modern marketing to life in ways that are meaningful, effective, and gospel-centered. The daughter of Josh and Amy Sullins, founders of Upcrowd Social, Beckah is proud to serve alongside her family and is excited to continue growing brands that reflect purpose and bring others closer to Jesus.</image:caption>
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      <image:title>The Social Media Team - Jeremy Fortenberry</image:title>
      <image:caption>Worship and Communication Advisor The Worship Pastor at Summer Grove Baptist in Shreveport, LA, Jeremy is invaluable to the Upcrowd team and family. He’s taken his church through step by step with the Upcrowd approach and watched as their online presence thrives. Jeremy is a pivotal part of the Upcrowd family and loves to share Jesus in his everyday life.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5eb04cc3b7949a315a3ed007/3202aac2-380a-449d-ae3d-21c16c7e45ab/Upcrowd+Headshots.jpg</image:loc>
      <image:title>The Social Media Team - Kory Van Matre</image:title>
      <image:caption>Worship and Communication Advisor The Worship Pastor at Wallace-Knox in Knoxville, Tennessee, Kory is an asset to the local church through worship leading and graphic designs and communication. Kory understands how important it is to create an online and social media following to tell others about Jesus.</image:caption>
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  </url>
  <url>
    <loc>https://www.upcrowd.social/contact</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-05-23</lastmod>
  </url>
  <url>
    <loc>https://www.upcrowd.social/terms-of-service</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-05-22</lastmod>
  </url>
  <url>
    <loc>https://www.upcrowd.social/privacy-policy</loc>
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    <priority>0.75</priority>
    <lastmod>2023-05-22</lastmod>
  </url>
  <url>
    <loc>https://www.upcrowd.social/reviews</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-02-11</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5eb04cc3b7949a315a3ed007/24eeeb2a-998c-4420-bb39-05134383f542/Millington+Review+Pastor+Derek.jpg</image:loc>
      <image:title>Reviews - First Baptist Millington</image:title>
      <image:caption>I want to thank Amy Sullins and Upcrowd Social for their outstanding work. Upcrowd understands the local church and the needs of the church to communicate effectively for the growth of God’s kingdom. With Upcrowd, I do not have to worry about whether we as a church are communicating well. I know we are! -Pastor Derek Westmoreland, First Baptist Church Millington</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5eb04cc3b7949a315a3ed007/b16d8c58-45fd-4e29-8837-d216d65f5877/Millington+Review+Pastor+Derek.jpg</image:loc>
      <image:title>Reviews - Summer Grove Baptist</image:title>
      <image:caption>At Upcrowd Social, our experience with Amy and her team has been nothing less than exceptional! From our initial interaction, their expertise, creativity, and innovative strategies have greatly impressed us. Amy's profound understanding of social media dynamics has revolutionized our online presence, significantly boosting our community engagement and expanding our message's reach in unprecedented ways. Her professionalism and meticulous attention to detail are evident in every post and campaign they craft for us. Amy's genuine passion for her work not only enhances our strategies but also brings a warm, personal touch to everything she does. For anyone seeking a social media partner who combines outstanding results with a personalized approach, Upcrowd Social stands unmatched. We are immensely grateful for the remarkable impact Amy has had on our organization. Her efforts have truly transformed our digital interactions, making our community feel closer and more connected. -Jeremy Fortenberry, Worship Pastor</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5eb04cc3b7949a315a3ed007/4e0731e9-835d-495b-a515-934ccc41740d/Millington+Review+Pastor+Derek+%283%29.jpg</image:loc>
      <image:title>Reviews - Amanda + Chad Photography</image:title>
      <image:caption>Amy is amazing! It was such a joy working with her!! When we first came to her, our social media accounts were a mess!! Not to mention, social media tends to be something you dread, right? After learning so much from Amy, our social media improved dramatically! And, Amy really made it so much fun! Her joy is contagious and she made it so easy for us to understand things that we initially knew nothing about! She is truly a blessing and we 100% recommend that you give her the chance to serve you!! Your social media game will be taken to the next level! -Amanda + Chad</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5eb04cc3b7949a315a3ed007/6a92c15a-066d-4e41-8db8-be96867d65af/Dr.+Linsey+Bechert</image:loc>
      <image:title>Reviews - Victory Health</image:title>
      <image:caption>A few months ago Amy and Upcrowd took over our (Victory Health) marketing, started running our social media, and it has been the BEST decision! We have had growth with our socials and positive feedback from our followers. Amy is always professional, prepared, and available. If you are looking for someone to take the stress and load off your plate and grow marketing for your business these people are your answer! We are so excited to see what we will continue to do with Upcrowd!  -Dr. Linsey Bechert, D.C.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5eb04cc3b7949a315a3ed007/7a0cd5ce-8a6f-4a53-a898-fe8549b9ddb8/Millington+Review+Pastor+Derek+%284%29.jpg</image:loc>
      <image:title>Reviews - Tin Lizzy Designs</image:title>
      <image:caption>There’s no one better to jumpstart and see through your social media strategy than Amy Sullins. During a 2022 retreat, she educated, supported and stretched me not only as a business owner but as an individual. She encourages those around her to really tune into their identities and personal brand to craft an authentic media presence. Similarly, Amy online is Amy in-person. She loves big and loves well. Her heart for the people in her sphere is unmatched. Her impact on those that have the privilege to work with her is so deep and resounding. From a depth of knowledge in all things social media to loving others and spreading joy, I’ll forever be grateful for the mark she’s left on me. -Beth Compton, Owner of Tin Lizzy Designs</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5eb04cc3b7949a315a3ed007/1e4f4839-7a03-433f-a42f-e74fa59afbcc/Millington+Review+Pastor+Derek+%285%29.jpg</image:loc>
      <image:title>Reviews - Tim Magill, Worship Pastor</image:title>
      <image:caption>I am so grateful that FBC Millington made the decision to partner with Upcrowd. From our very first interaction, Amy and Jess have been professional, supportive and have exceeded our expectations in helping reach the goals that we set out to accomplish. When creating a plan they do not just make you fit their mold, but instead they do intensive research to ensure that you have the best plan to reach your intended audience. The most impactful aspect of Upcrowd is that this is so much more than just a business for them, this is a ministry. Every post, every hashtag, every picture is prayed over and intended to point people to Jesus. I would recommend Upcrowd to anyone who is looking to enhance their presence across their social media platforms. -Tim Magill, Worship Pastor of First Baptist Millington</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5eb04cc3b7949a315a3ed007/021ba6a8-17a3-410f-a834-b4de75446ffd/Upcrowd+kind+words</image:loc>
      <image:title>Reviews - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5eb04cc3b7949a315a3ed007/9ff9f8ec-ee22-40d7-85a9-91d1cfefc649/Millington+Review+Pastor+Derek+%282%29.jpg</image:loc>
      <image:title>Reviews - Phi Mu Fraternity</image:title>
      <image:caption>Working with Amy is like a breath of fresh air. She helps you feel confident in the areas of your business that you can expand on. The knowledge she brings into a room will not only confuse you (at first), but amaze you. She eases all worries you may have by being your biggest advocate, holding your hand through the process while making you feel as though you can stand on your own two feet, and investing herself into you and your business more than you could imagine. Amy helped us by allowing us to focus on other aspects of our boutique while giving us the confidence in her to create an authentic voice for Carnation Collection, brand recognition, and drive sales. Amy truly becomes a mentor, challenger and friend to everyone she meets. -Tory McDermott, Phi Mu Fraternity</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5eb04cc3b7949a315a3ed007/24eeeb2a-998c-4420-bb39-05134383f542/Millington+Review+Pastor+Derek.jpg</image:loc>
      <image:title>Reviews - First Baptist Millington</image:title>
      <image:caption>I want to thank Amy Sullins and Upcrowd Social for their outstanding work. Upcrowd understands the local church and the needs of the church to communicate effectively for the growth of God’s kingdom. With Upcrowd, I do not have to worry about whether we as a church are communicating well. I know we are! -Pastor Derek Westmoreland, First Baptist Church Millington</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5eb04cc3b7949a315a3ed007/b16d8c58-45fd-4e29-8837-d216d65f5877/Millington+Review+Pastor+Derek.jpg</image:loc>
      <image:title>Reviews - Summer Grove Baptist</image:title>
      <image:caption>At Upcrowd Social, our experience with Amy and her team has been nothing less than exceptional! From our initial interaction, their expertise, creativity, and innovative strategies have greatly impressed us. Amy's profound understanding of social media dynamics has revolutionized our online presence, significantly boosting our community engagement and expanding our message's reach in unprecedented ways. Her professionalism and meticulous attention to detail are evident in every post and campaign they craft for us. Amy's genuine passion for her work not only enhances our strategies but also brings a warm, personal touch to everything she does. For anyone seeking a social media partner who combines outstanding results with a personalized approach, Upcrowd Social stands unmatched. We are immensely grateful for the remarkable impact Amy has had on our organization. Her efforts have truly transformed our digital interactions, making our community feel closer and more connected. -Jeremy Fortenberry, Worship Pastor</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5eb04cc3b7949a315a3ed007/021ba6a8-17a3-410f-a834-b4de75446ffd/Upcrowd+kind+words</image:loc>
      <image:title>Reviews - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5eb04cc3b7949a315a3ed007/4e0731e9-835d-495b-a515-934ccc41740d/Millington+Review+Pastor+Derek+%283%29.jpg</image:loc>
      <image:title>Reviews - Amanda + Chad Photography</image:title>
      <image:caption>Amy is amazing! It was such a joy working with her!! When we first came to her, our social media accounts were a mess!! Not to mention, social media tends to be something you dread, right? After learning so much from Amy, our social media improved dramatically! And, Amy really made it so much fun! Her joy is contagious and she made it so easy for us to understand things that we initially knew nothing about! She is truly a blessing and we 100% recommend that you give her the chance to serve you!! Your social media game will be taken to the next level! -Amanda + Chad</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5eb04cc3b7949a315a3ed007/6a92c15a-066d-4e41-8db8-be96867d65af/Dr.+Linsey+Bechert</image:loc>
      <image:title>Reviews - Victory Health</image:title>
      <image:caption>A few months ago Amy and Upcrowd took over our (Victory Health) marketing, started running our social media, and it has been the BEST decision! We have had growth with our socials and positive feedback from our followers. Amy is always professional, prepared, and available. If you are looking for someone to take the stress and load off your plate and grow marketing for your business these people are your answer! We are so excited to see what we will continue to do with Upcrowd!  -Dr. Linsey Bechert, D.C.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5eb04cc3b7949a315a3ed007/7a0cd5ce-8a6f-4a53-a898-fe8549b9ddb8/Millington+Review+Pastor+Derek+%284%29.jpg</image:loc>
      <image:title>Reviews - Tin Lizzy Designs</image:title>
      <image:caption>There’s no one better to jumpstart and see through your social media strategy than Amy Sullins. During a 2022 retreat, she educated, supported and stretched me not only as a business owner but as an individual. She encourages those around her to really tune into their identities and personal brand to craft an authentic media presence. Similarly, Amy online is Amy in-person. She loves big and loves well. Her heart for the people in her sphere is unmatched. Her impact on those that have the privilege to work with her is so deep and resounding. From a depth of knowledge in all things social media to loving others and spreading joy, I’ll forever be grateful for the mark she’s left on me. -Beth Compton, Owner of Tin Lizzy Designs</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5eb04cc3b7949a315a3ed007/1e4f4839-7a03-433f-a42f-e74fa59afbcc/Millington+Review+Pastor+Derek+%285%29.jpg</image:loc>
      <image:title>Reviews - Tim Magill, Worship Pastor</image:title>
      <image:caption>I am so grateful that FBC Millington made the decision to partner with Upcrowd. From our very first interaction, Amy and Jess have been professional, supportive and have exceeded our expectations in helping reach the goals that we set out to accomplish. When creating a plan they do not just make you fit their mold, but instead they do intensive research to ensure that you have the best plan to reach your intended audience. The most impactful aspect of Upcrowd is that this is so much more than just a business for them, this is a ministry. Every post, every hashtag, every picture is prayed over and intended to point people to Jesus. I would recommend Upcrowd to anyone who is looking to enhance their presence across their social media platforms. -Tim Magill, Worship Pastor of First Baptist Millington</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5eb04cc3b7949a315a3ed007/9ff9f8ec-ee22-40d7-85a9-91d1cfefc649/Millington+Review+Pastor+Derek+%282%29.jpg</image:loc>
      <image:title>Reviews - Phi Mu Fraternity</image:title>
      <image:caption>Working with Amy is like a breath of fresh air. She helps you feel confident in the areas of your business that you can expand on. The knowledge she brings into a room will not only confuse you (at first), but amaze you. She eases all worries you may have by being your biggest advocate, holding your hand through the process while making you feel as though you can stand on your own two feet, and investing herself into you and your business more than you could imagine. Amy helped us by allowing us to focus on other aspects of our boutique while giving us the confidence in her to create an authentic voice for Carnation Collection, brand recognition, and drive sales. Amy truly becomes a mentor, challenger and friend to everyone she meets. -Tory McDermott, Phi Mu Fraternity</image:caption>
    </image:image>
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